LONDON, UK (Vhp Records) - In a radical move that is set to turn the online music industry on it's head, Vhp Records have decided to make all it's tracks available for free on the Internet, ahead of it's official release date.
However, there is a catch. Fans can play each track 3 times before being prompted to purchase a license to unlock unlimited plays.
"The aim is to stimulate downloads and to encourage music fans to listen to new music. 3 times is enough for anyone to make up their mind whether they like the track or not and if they do, they can purchase it hassle free using PayPal. What's even more interesting is that fans can also earn money for sharing music online and participate in the growth of the music industry". DJ KZ - Vhp Records.
How is all this possible? It is all by the power of 'WEED'. Weed is a service of Shared Media Licensing, Inc, a group of musicians and software developers based in Seattle, Washington, who created it to address the problems of file sharing and to encourage music fans to support artists and labels while at the same time discover music for free.
The Internet has totally revolutionised how music fans can discover music. Outside of the mainstream, major label dominated radio/MTV domain, music fans can now have new music delivered to their mailbox or delivered to their desktops. It is now up to artists/labels to become creative in promoting their music.
"Online advertising is really cheap now and it is very important for artists to have a well designed website, that looks on the same level as a major label website, artists must also utilize online trailers of their music and with things like Weed, encourage viral marketing. Artists can also use cheap offline promotion tools like flyers, tracts, posters and so on and it doesn't have to cost the earth. The main thing you are doing is turning fans onto your website and once they are there, they can sample your music, join your mailing list and become your key fans". DJ KZ
Vhp Records, have launched a new website, www.myhotmusic.com, to host all it's weedified files and are now accepting submissions from pop/dance artists all over the world who would like a hassle free online distribution model that by it's nature encourages file sharing and online growth for these acts. Myhotmusic also features news from the world of pop and tips from industry sources and artists. 'We want 'each one to reach one' and pass it on Get involved, and make some money along the way. This is the way of the future a method to connect fans to the producers of music and get a little excitement back into online music. For labels, that means make your music available online in a secure format and embrace file sharing. Fans can enjoy music for free, without guilt and afterwards pay for a license to ensure that artists can create more happiness for them'. DJ KZ. Vhp Records.
For additional information and to download 'Keep it turning' and other Klub:vhp releases, please go to www.myhotmusic.com About Vhp Records: Vhp Records ltd is a growing independent label based in the UK and doing business exclusively online. The label produces the Klub:vhp series of compilation albums sourcing up and coming vocalists from all over the world. Vhp Records is a member of AIM (Association of Independent Music) and is a privately owned company.
