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RnB 22 December, 2008

Monster & Ludacris Announce 'Theater Of The Mind' Online Video Contest

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BRISBANE, CA. (Top40 Charts/ DBA Public Relations) - Grammy award winning rap superstar Ludacris, in conjunction with Monster, the industry leader whose cables and power products have been used in countless recordings by legendary artists, today announced a special Monster 'Theater of the Mind' Video contest that gives fans the opportunity to submit their creative videos to accompany music from Ludacris' new album 'Theater of the Mind.' The eagerly awaited sixth album from the hip-hop music mogul was released in November 2008 by Ludacris' Disturbing Tha Peace label. Qualified entries will be screened by Ludacris himself, who may choose to include videos that he particularly likes in upcoming projects related to his album.

How to Enter the Monster 'Theater of the Mind' Video Contest

To enter the Monster 'Theater of the Mind' Video Contest, fans can simply log onto the contest website at www.monstermusic.com/ludacontest for complete contest rules and guidelines. They then create a video to accompany their favorite track from 'Theater of the Mind,' complete the online registration form, and post their video on YouTube.
Entries will be viewed by Ludacris and Head Monster Noel Lee, who will subsequently choose their favorite videos, which may be included in an upcoming cooperative project. Entry period runs from now through December 30, 2008. Winners will be selected by January 6, 2009 and flown to Las Vegas for the official award announcement on January 9th, at the 2009 Monster Dealer Awards in Las Vegas, NV, where he or she will get to meet Ludacris.
Other second- and third-place winners will receive prizes including music and other gifts. Videos will be judged on criteria including 'Song Integration' (do the video and the song go well together?), 'Popularity' (number of hits on YouTube.com), 'Creativity/Originality,' and 'Production Quality.'

Monster 'Theater of the Mind' Ludacris Video Contest Prizes

The Monster 'Theater of the Mind' Ludacris Video Contest will reward one grand prize winner with a $5,000 Ludacris/Monster THX 'Disturbing Tha Peace' 5.1 surround sound audio system.* In addition, three First Place winners will receive personalized signed copies of a Ludacris 'Theater of the Mind' product.

Noted Ludacris: 'Over the years I have been impressed by many of the videos that fans have created to accompany my music. So the Monster 'Theater of the Mind' Video Contest is a way for me to both reward my fans and encourage participation and creativity. I'm really looking forward to seeing the ideas that people come up with, and I look forward to personally meeting with the winner!'

Stated Noel Lee, The Head Monster, 'How great is that? The grand prize winner could have his or her own video on a Ludacris project, plus win a trip to Las Vegas and some terrific prizes. There are also a number of great first and second place prizes.'

* Monster reserves the right to substitute prize of equal or greater value. No cash substitutions for prizes will be permitted, and prizes are nonrefundable and nontransferable except at sole discretion of Monster.

ABOUT MONSTER
Monster is celebrating its 30th anniversary in 2009. The company was founded by Head Monster Noel Lee with a commitment to creating products under the Monster Cable� brand to literally 'make music sound better.' Today, Monster has grown and diversified to become the world's leading manufacturer of connectivity solutions for high-performance audio, video, car audio, computer, console and computer gaming, as well as a leading innovator in the field of iPod� and iPhone� accessories and professional audio and sound reinforcement. Additionally, under its Monster Power� brand, the company is the leading manufacturer of high-performance AC power line conditioning and protection products for audio/video systems. Explore the world of Monster at www.monstercable.com.

ABOUT LUDACRIS
You can call Chris "Ludacris" Bridges a number of things. Multi-platinum hip-hop superstar. Actor. Entrepreneur. Philanthropist. Restaurateur. Pitchman. Online visionary. Columnist. All of these labels are accurate, and with recent release of his 6th album, "Theater Of The Mind," the three-time Grammy winning, Atlanta-based entertainment maven shows that, as he continues expanding his reach, his musical prowess remains as potent as ever.

His acting career remains on an enviable trajectory. After star-making appearances on the NBC drama "Law and Order SVU," the Oscar-winning "Crash" and the independent film sensation "Hustle & Flow," Chris 'Ludacris' Bridges stands as one of the most in-demand actors in Hollywood. In 2008 Bridges starred in two major motion picture releases. In "Max Payne," based on the popular video game, stars alongside Mark Wahlberg, Mila Kunis and Beau Bridges. Then, in Guy Ritchie's Rocknrolla, Bridges joins an ensemble cast with Gerard Butler and Thandie Newton. Though Ludacris has more going on than most, he remains focused on delivering the highest quality product regardless of the business. "I'm still passionate about everything that I do," Ludacris says. "It's about doing what I love. I'm living my dream and there's no amount of money that you could get that's going to make you stop living out your dream."






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