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Music Industry 02 April, 2008

Nokia Launches New Digital Music Store in Ireland

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DUBLIN, Ireland (Top40 Charts/ Nokia Corporation) - Nokia Ireland is delighted to announce the arrival of the Nokia Music Store https://www.music.nokia.ie in Ireland - offering access to millions of tracks, from global hits to local artists and giving consumers the real freedom to enjoy music at their fingertips, 24/7.

"As the world's largest manufacturer of digital music players, millions of consumers from around the world can enjoy our music experiences," said Mr Alan O'Hara, General Manager of Nokia Ireland. "We're dedicated to delivering the best music experience, based on products and services that offer consumers choice, relevance, and ease of use. We also want to be more locally relevant than any other digital music store in Ireland."

Nokia is the first mobile phone manufacturer of its kind to offer a world leading, differentiated music experience to people. Through the Nokia Music Store, over 2.5 million of tracks from major artists, independent labels and Irish musicians can be discovered and purchased using either a PC or a mobile device. The music collection can then simply be synchronised between the PC and mobile using Windows Media Player. Everything works with one simple user interface, giving consumers the opportunity to connect to the music.

The Nokia Music Store will continue to expand the catalogue adding new content with a particular emphasis on Irish artists. Nokia aims to include more Irish content from up-and-coming and established Irish artists than any other digital music store available in Ireland. Acts like The Coronas, Cathy Davey and Glen Hansard are all currently available and this is set to expand over the coming months. The recommender will also feature some of the best of Irish available on the site.

Consumers can purchase tracks individually via a Nokia device, such as the Nokia N95 or a desktop computer. Consumers can also stream an unlimited number of full length tracks to a PC. Individual tracks will cost EUR 1.00, albums from EUR 10.00 and a monthly subscription for PC streaming will cost EUR 10.00. Other highlights of the site include the ability to listen to a 30 second clip from any track on the site.

Nokia is celebrating the launch by giving away 24,000 free music vouchers for the store at NokiaFreeMusic.ie - each worth from EUR 1 to EUR 10. Everyone who claims a voucher at NokiaFreeMusic.ie is also entered to win a Nokia N95 8GB device, Bluetooth speakers, plus one year of unlimited streaming music from the Nokia Music Store. Nokia Music Store will also offer a free track of the week every week. To celebrate the launch, a Tom Baxter exclusive track will be made available to all consumers for a limited period only.

About Nokia
Nokia is the world leader in mobility, driving the transformation and growth of the converging Internet and communications industries. We make a wide range of mobile devices with services and software that enable people to experience music, navigation, video, television, imaging, games, business mobility and more. Developing and growing our offering of consumer Internet services, as well as our enterprise solutions and software, is a key area of focus. We also provide equipment, solutions and services for communications networks through Nokia Siemens Networks.






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