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RnB 08 December, 2005

First-Ever Hip-Hop Infomercial 'Phatt Traxx' Airs Wednesdays, Dec. 7, 14, and 21, 2005; Created by Epicenter Music and hosted by Catdogg from 100.3FM The Beat L.A.

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Los Angeles, CA. (Top40 Charts/ Epicenter Music) - Epicenter Music and Incredible Discoveries teamed up to develop the first-ever Hip-Hop infomercial for 'Phatt Traxx Instrumentals' Volumes 1 and 2. The infomercial airs Wednesdays, Dec. 7th, 14th, and 21st, 2005 on KJLA at 11:30PM after LATV. This, soon to be aired nationally, infomercial offers 36 professionally produced, hit-potential instrumental tracks that rappers and hip-hop singers can use for demo and performance use, without paying royalties, for under $30. All tracks were produced by Billboard charted producer/artist, and C.E.O. of Epicenter Music, Brian 'Chazz' Padilla. Styles include West Coast, East Coast, Dirty South, Reggae Hip-Hop, Latin Hip-Hop, and R&B/Hip-Hop. In addition, it comes with a one year free subscription to HitQuarters.com, which includes a custom artist web page showcasing three of their own demo tracks, and access to top labels, A&R‘s, and managers. Epicenter Music is also taking it one step further, by allowing their customers to submit their vocals over any track off 'Phatt Traxx' for a chance to win a record deal. Epicenter Music will also select 11 finalists to be featured, along with the Grand Prize Winner, on the Phatt Traxx "The Winners" compilation CD. Not only are they selling a great product, but they are giving their consumers an outlet to showcase their talents.

The infomercial is jammed pack with performances by Hip-Hop recording artist Lil' Rob, Somer, G.B.N., Nightingale and more. It includes freestyle battles from upcoming and unsigned talent. "It's nothing like you've seen before; it's entertaining and changing the game!", said Somer, artist and record executive of Epicenter Music. "There are a lot of talented rappers and singers out there that aren't being heard," said Brian "Chazz" Padilla, "We want to empower aspiring Artists to be able to follow their dreams without going broke over it." Finally, there is an affordable alternative for people who don't have the financial means or industry connections to make a good quality hit demo.

Epicenter Music will revolutionize the demo making and shopping process. No longer will Artists have to spend thousands of dollars on trying to make a hit demo. 'Phatt Traxx Instrumentals' is an amazing tool for rappers and hip-hop singers to launch their career. "Giving them access to hit-potential tracks will not only gain them more confidence as they shop their demo to managers, entertainment lawyers, record labels, etc, but will inspire them to bring out their best lyrically and creatively." said Brian "Chazz" Padilla. Through Epicenter Music, more aspiring Artists will have a better chance of being heard and less demos of talented Artists will be tossed in the waste basket because of unprofessional tracks.

Epicenter Music realizes that there is a lot of great talent out there that lack the means to get started. Those are the people they want to help, and are the inspiration behind 'Phatt Traxx Instrumentals'.






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