CANNES, France (MIDEM PR) - MIDEM 2005, The World's
Music Market (Cannes, France, 23-27 January) will focus on the growing business of synchronisation in a series of conferences to be held on 25 January.
For the second year, the
Music for Images events will bring together leading experts from all sides of the business and give a unique behind-the-scenes look at how the collaboration between music, film, TV and video games has become a key element for all the industries involved.
Chaired by
Daniel Glass, President of Artemis Records, the
Music for Images focus includes three themed panels:
"Music for Video Games", presents three key games publishers who will talk about their music acquisition and placement strategies; Didier Lord, Executive
Music Director for Ubisoft (France), Tim Riley, Worldwide Executive of
Music for Activision (USA) and Steve Schnur, Worldwide Executive of
Music for Electronic Arts (USA).
The conference entitled "Music for Advertising", will, among other issues, be looking at the importance of music for the sector and how the quirkiest of tunes can often set advertising campaigns apart. Participating experts are, Steve Ellis, Chief Executive Officer of PumpAudio (USA), Carsten Heintzsch, Managing Partner & Head of
Europe for BBDO (Germany) and Eric Korte, Vice President
Music Director of Saatchi & Saatchi (USA).
Two leading professionals from the field of music in film and TV, will head-up the third debate named "Music for TV & Movies"; Jason Bentley,
Music Supervisor of both The
Matrix Trilogy and
Machine Head and Robert Kraft, President of Fox
Music Inc.
Music for Images will also include two hands-on events that demonstrate the relevance of synchronisation for the music industry. The world's largest video games publisher, Electronic Arts, will host a listening-session for the second consecutive year on Monday 24 January. During the session, MIDEM participants will be able to put forward music tracks for selection. The chosen tracks will be included on the next edition of the publisher's international best-selling game, FIFA 2006.
Zync
Music for Images Contest & Fashion Show 05 will present 15 finalists, selected from a contest co-organised by the American sync agency Zync and MIDEM. The finalists will compose the sound-track for a fashion show to be held on 25 January. At the end of the show a professional jury will select the best tracks and the winners will be given the opportunity to put together an original sound-track for an American film, TV series or video game.
The
Music for Images event will be preceded by a networking lunch sponsored by Electronic Arts and media partners are, Music4Games, Variety and The Hollywood Reporter.
